APIC Brand Guide

Official logos, colors, and usage guidelines.
Image



Important - Please read logo usage guidelines below

APIC BLUE

RGB for Digital Usage
RGB=#1b75bc
R=27, G=117, B=188

CMYK for Print Usage
C=85%, M=50%, Y=0%, K=0%

APIC GRAY

RGB for Digital Usage
RGB=#999999
R=153, G=153, B=153

CMYK for Print Usage
C=43%, M=35%, Y=35%, K=1%

APIC BLACK

RGB for Digital Usage
RGB=#212121
R=33, G=33, B=33

CMYK for Print Usage
C=72%, M=66%, Y=65%, K=73%

APIC WHITE

RGB for Digital Usage
RGB=#FFFFFF
R=255, G=255, B=255

CMYK for Print Usage
C=0%, M=0%, Y=0%, K=0%

FONT USAGE

Myriad Pro or Calibri
Heading, paragraph, and "Solutions"

Morris Sans Pro
APIC only (no other uses)

Coming Soon
Hand written font

Coming Soon
Announcement font

BRAND GUIDELINES

Coming soon
Questions?  Email marketing @ brent (dot) tallent@apicmsi.com